How Does KFR Digital work?

Having creative, high quality, consistent yet cost-effective content marketing is essential to moving prospects to customers in today’s digital marketplace.  Working as either an extension of your current marketing department or a complete outsource, KFRDigital’s proven 4 Step Method delivers the qualitative content that builds your brand by engaging and educating potential buyers on the many benefits your company offers.

Watch the 2-minute video for a more in-depth story of our process.  Then, contact us to schedule a FREE initial consultation.

KFR Digital is ideally positioned to be a cost-effective extension in supporting your sales efforts with the content that converts prospects to customers.

With our proven 4 Step Method, we develop Content Marketing programs that deliver creative, high quality, consistent and cost-effective results.

Let’s Look at
KFR’s 4-Step
Brand Message
Method  ⇓

Analysis & Planning

How are you positioned in your market?

What are competitors doing to win customers?

Align your strengths and opportunities with relevant sales messaging.

Outline a strategic communication plan that delineates content messaging, impactful channels and organize it by calendar and budget.

GET PLANNING

Content Creation

As prospects search for solutions, they seek personalized content – on their favorite channels.

The key is developing content that is relevant, consistent and creative. Attention spans are short so engagement is crucial.

Whether it’s your brand, your product or its unique value, KFR Digital understands how to produce content that produces engaging results.

CREATE WITH US

Engagement

By understanding the various influencers that impact the purchase of your product, we can best determine the channels that will lead them to your website and your messaging.

Some will experience you from Organic Search or links on industry sites, others by driving them directly to you via e-mail and social media.

By packing your messaging toolkit with creative videos, testimonials, how-to articles, Infographics, optimized blogs, PR releases linked to industry sites, etc. you will have tools ready to be released systematically to assist your direct sales and move prospects to BUYERS!

ENGAGE WITH US

Metric & Measuring

All good business decisions are based on data. Content Marketing programs from KFR Digital are no exception.

With analysis of SEO performance, website and landing page activity, e-mail and social media engagement, we evaluate overall strategies and re-align messages to improve tactics.

By regularly reviewing this data with you, we can evaluate all aspects of your Content Marketing program and determine which messaging attracts the most customer interest which channels provide the greatest traffic.

We invite you to explore our website. Watch the videos. Download helpful tools. Then call us for a FREE consultation.

CONTACT US

Subscribe to KFR

Let's Start Getting Out
Your Brand Message

Your brand message is important to you...and us. Let's work together to bring your message out, loud and clear!